ZGM's Brand and Growth manager, Content Strategist, and Build Up Executive Producer, Santana Blanchette, is in the guest chair this episode for a conversation about inbound marketing. Discover what exactly inbound marketing is, how to make it work for the entire buyer journey, how to go deeper than blogging, and why all homebuilders need an inbound/content strategy.
Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes
ZGM's Brand and Growth manager, Content Strategist, and Build Up Executive Producer, Santana Blanchette, is in the guest chair this episode for a conversation about inbound marketing. Discover what exactly inbound marketing is, how to make it work for the entire buyer journey, how to go deeper than blogging, and why all homebuilders need an inbound/content strategy.
Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes